My first AHA moment with Asana was when I really understood the power of custom fields and multihoming.
The second AHA moment was a few weeks ago when @paulminors shared with me his Zapier setup to send email from Asana: that blew my mind and opened a whole new world to me.
With the right configuration in Zapier (called a zap) you can trigger a Gmail email to be sent with a content coming from an Asana task. More specifically, I have a task list of clients, each task being a client with a name and email in custom fields. I setup an extra project called « Session debrief ». When I finish a session with a client, I multi home that task into the session debrief projet. That triggers Zapier to send an email to the client saying « Hi client-name » and asking if they can fill a debrief form (an Asana form obviously). So after a session and with only one click, I can send an email and get a feedback + testimonial from a client!
I have the same system in place to send a session reminder if a client did not confirm his presence on the event, and also send upsell emails to some hand picked clients. Possibilities are very exciting!!!
Are you using such a zap yourself?