Ditching Asana over arrogance: They won't let us use the product how we want to

I’ve been an Asana evangelist since the company’s start. But the people who run the company dictate that I must use the product exactly how they think I should – no matter how inconvenient it is for me and the thousands of other users who complain.

When they removed the ability to drag and drop tasks into projects in the sidebar a few months ago, their iron-fisted arrogance went too far. Some similar examples:

  • Every time I launch the Asana desktop app on my laptop, it takes up my entire screen, which is irritating. It takes several clicks to resize it.
  • There’s no way to have Asana automatically assign all new tasks to yourself. Again, a bunch of unnecessary steps are required to fix it.
  • When you click a task, the “marked complete” notifications appear on the left side of the window. I often mark several tasks complete at once. The notifications pile up vertically in the left column. They cover up the left sidebar, precisely when I need to see and navigate it. The company should be able to easily move the notifications to the right.

This stuff is known as User Experience Design and User Interface Design (UX, UI). These problems make me wonder if the company’s founders, Dustin Moskovitz and Justin Rosenstein, are contemptuous of their users. Or if they truly believe in the principles of good UI and UX.

I’ve been resisting searching for and switching to a new app. But I’m sick of the company’s smugness and disregard for their users. The time has come for me to invest time to search for a new productivity app and make the switch.

I’m sure you have similar frustrations with Asana’s design arrogance. What are the problems you experience?

ux ui design #arrogance #usability

Dear @helloandyhihi

Thanks for sharing your feedback and sorry to hear about these issues that have been bothering you, I can see you have already reported them on other forum threads. Customers are at the heart of everything we do (our Head of product has recently explained in the Forum How Asana co-creates our product with customers) and we try to address as many feedback as we can to improve users experience, while striking a balance to ensure decision we make work for as many customers as possible.

This is something you can easily do by creating a simple rule in your project asking Asana to assign all new task to you. Once it’s set up, you don’t have to worry about it ever again, Asana will assign these rules to you.

I’ve gone ahead and re-highlighted these two feedback to our team. While I can’t promise when they’ll be actioned, I can commit to keep you posted in the forum as soon as I have an update.