When creating a rule, I can add linked text to populate in a subtask. For example, I can make a rule that says to fill out a Data Request Form and link those words as a shortcut to the form itself (see below)
However, when the rule runs in the project, it is populating the entire URL in its place (see below)
Am I doing something wrong?
Note: Not a solution but marked as such to elevate a key reply
Hi @Lisa_Shiff , welcome to the forum 
You are not doing anything wrong - task titles do not support any formatting; they are just raw text.
What is wrong is that the rule editor for creating subtasks should not display or support formatting in the first place! 
In your case, you could click on the pencil icon to the right of the subtask and paste the URL within the subtask’s description field, along with any other instructions.
@Lisa_Shiff and @Richard_Sather,
I’ve moved this topic to where you can click the title to scroll to the top and vote by clicking the Vote button. I also changed the title to match.
Thanks,
Larry