Hi Community! ![]()
When Children’s Health, one of North Texas’s leading pediatric healthcare systems, launched their marketing operations team in 2022, they quickly hit a roadblock. With over nine separate project systems creating silos and fragmented communication, their team was spending more time chasing updates than focusing on strategic initiatives that could help reach more patient families.
So they made a bold move: consolidating everything into Asana as their single source of truth. They standardized workflows with intake forms, leveraged multi-homing to connect strategic plans with execution, and used portfolio views for real-time workload visibility across their marketing and communications teams.
The results? 223 workdays saved annually, 100% team satisfaction, and 45% faster time-to-market for creative assets!
Plus, they reduced internal meetings by 2 hours weekly and improved cross-functional collaboration by 95% for video and photography projects.
Want to see how they transformed everything from strategic planning to creative production?
Check out the full story!
How does your team handle cross-functional collaboration in mission-critical environments? We’d love to hear your strategies below! ![]()
